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freelance writers Virginia

Mark Andrew Foust

Freelance Writer
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professional freelance writers

 

In public interactions of every shape and stripe, one thing reigns supreme. One thing that wins the hearts and minds of stakeholders and skeptics, fanatics and fence-sitters alike. 

 

Words. 

 

With the right words, an idea launches a movement and escapes obscurity. A book lands on the bestseller list and avoids the discount bin. A politician is reelected and not recalled. 

 

And so it goes in the chess match of business, too. Words can nudge a CEO from the shadows into the light and turn her into a thought leader. They can reposition a stagnant brand, produce a campaign that knifes through the marketplace clutter, help a corporation avert a reputational crisis. 

 

They can even turn red ink into black.

 

If a speech is moving instead of mundane, an op-ed remembered rather than unremarked, a tagline viral and not vanilla, there's but one reason.  

 

Words were used with sensitivity and skill.

 

Words mattered.

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Mark Andrew Foust

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